ShipCompliant has announced the agenda and seminar set for its upcoming DIRECT 2012 Conference focusing on direct wine sales and marketing. The June 14th DIRECT Conference at the Napa Valley Marriott in Napa, California will turn its focus on new technologies for getting wine to market faster and more efficiently, third-party marketing, the future of the wine industry and important regulatory changes that are altering the face of the wine industry.

Industry members who have not yet signed up for the DIRECT 2012 Conference can still do so at the "early-bird" rate of $235 until May 18th, after which the price of attendance increases. Spaces are limited. The online registration site for ShipCompliant DIRECT is located here: www.shipcompliant.com/events.

Among the sessions scheduled at the upcoming ShipCompliant DIRECT 12 Conference are:

• Wine Institute's Steve Gross' update of direct shipping in the United States
• 2012 regulatory updates, including privatization, COLAs, and USPS
• Automating product and COLA registration to get products to market faster
• How to work profitably and compliantly with third-party marketers
• The current state of direct sales: Who’s buying? What’s selling? Where’s it going?
• The future of the wine industry: The vision of the visionaries

In addition to sessions giving attendees real take-aways that can be turned into immediate sales and marketing strategies, the ShipCompliant DIRECT 2012 Conference offers ShipCompliant users the opportunity to interact with the ShipCompliant team to learn what's new with the industry-leading compliance software, get hands-on training from product experts, and learn how to get more out of the ShipCompliant products. The DIRECT 2012 Conference also includes a trade show exhibition featuring the premier technology and logistics providers in the direct-to-consumer wine sector.

"This is our seventh year producing the DIRECT Conference, and we are very aware that the evolution of the direct wine sales industry has changed significantly over that time and continues to evolve," noted ShipCompliant CEO Jason Eckenroth. "With the DIRECT Conference we look to bring industry participants up-to-date on what's relevant, new and important for them to know and this year will be no different."

About ShipCompliant DIRECT 2012

When: Thursday, June 14th

Time: 8:00am to 5:30pm

Where: Napa Valley Marriott, Napa, CA

Registration: http://shipcompliant.com/events/

About ShipCompliant

Founded in 2000 and located in Boulder, Colorado, ShipCompliant is the leader in automated alcohol beverage compliance services. ShipCompliant provides wine and spirits suppliers and importers with a full suite of web-based software tools to ensure compliance with federal and state regulations for direct and wholesale distribution. ShipCompliant works with the industry’s leading software providers and fulfillment companies to provide fully integrated solutions for direct and three-tier distribution. For more information, please visit: http://www.shipcompliant.com.