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Wine Business Montly Advertising Rates
Wine Business Montly Advertising Specifications
Printing Process

We are a digital publication. Wine Busines Monthly submits .pdf files to the printer which then go directly to plate. Pages are printed on a heat-set web press. The paper stock is 60lb uncoated offset

Preferred Materials

Ad materials should be exact dimension. No crop marks or bleed on fractional ads.
Adobe Acrobat (PDF).
The ideal file format to receive is a high-res Adobe Acrobat file (pdf). Fonts should be embedded and all colors are CMYK.

Adobe Illustrator, PhotoShop,QuarkXPress. Please include extension in file name (i.e., .eps, .psd, .qxd).

Do not send fonts; either rasterize, outline, embed or flatten fonts within.

GRAPHICS. Include all supporting files placed in your layout when supplying native file formats. Placed graphics should be saved as .tif or .eps. Do not use .jpg or LZW compression.
• Line screen: 150 lpi (300dpi)
• Maximum color density: 260%
• Thin lines or medium to small type (10pts. or less) should be restricted to two colors at most.

COLORS. All colors must be in the CMYK mode. RGB and Indexed Color images must be converted to CMYK.

TRIM SIZE. 10½ by 13¾. inches. For specific advertising sizes, see above.

BLEED. If your full page ad has a bleed, set bleeds to 1/8" on all sides. Live image safety: 1/4" from trim; text: 1/2" from trim.

Shipping Instructions

• Upload your files to WBM at
  Pass Code:wbm
• Email compressed attachments to
(10mb or less)
• Courier/mail contents on CD to:
   Melissa Beasley
   110 W Napa St
   Sonoma CA 95476

We offer design and production services for your advertising. Please contact your account executive for rates.

A variety of placement options are available for your pre-printed advertising inserts. Please contact your account executive for information.

Ads will run consecutively on multiple issue contracts unless otherwise agreed to. Prior month’s ad will be repeated unless new copy is supplied by deadline. All cancellations must be in writing and received by the publisher no later than 15 days prior to deadline. Non-fulfillment of contract terms will subject advertiser to retroactive charges at the lowest frequency rate. Publisher’s liability will not exceed the cost of the ad space.

All artwork produced by the Publisher remains the property of the Publisher.

COPY ACCEPTANCE. All advertising is accepted subject to approval by Publisher. All advertisements are accepted and published upon the representation that the Agency and/or Advertiser is authorized to publish the entire contents and subject matter of the advertisement.

TERMS. Payment must accompany all copy unless credit has been established. Terms for approved credit accounts: Net 10 days from publication.

Accounts can earn a 4% discount by prepaying for multiple insertion orders before first publication date.

The processing charge for returned checks is $20 per item.

Past due accounts subject to a Finance Charge of 1.5% per month (18% per year).

Past due accounts subject to cancellation. Publisher reserves the right to hold Advertiser and/or its Agency jointly liable for balances due.
General Statement
The Publisher will not be liable for any error in any advertisement published unless a proof of the advertisement is requested in writing by the advertiser and returned to the Publisher’s office in a timely manner with corrections plainly noted thereon. In that case, the Publisher’s liability for any error or omission so noted that is not corrected shall not exceed the cost of the portion of the advertisement occupied by such error.

Claims must be in writing within seven days of publication.
Rates, premiums, specifications, color and dates subject to change; color and positioning subject to availability.

The Publisher is not liable for any failure to publish or circulate all or any part of any issue because of circumstances beyond its control. In no case shall publisher’s liability exceed the cost of the advertisement.

The Advertiser and/or its Agency will indemnify and hold the Publisher harmless from any loss or expense resulting from claims or suits for defamation, libel, violation of right of privacy, plagiarism, copyright infringement, unfair competition, unfair trade practices and infringement of trademarks, trade names or patents.
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