As we blogged on Monday, it really is the end of the world...French wine consumption has hit a record low.
The French are well known for their wine consumption, but a new study indicates the French may be cutting back. According to a new survey by the French Ministry of Agriculture, consumption has fallen from an average of three glasses per day to one per day, and fewer than one-in-five French adults say they drink a glass of wine every day.
Caroline Plot, the official who oversaw the research, said the trend owed much to increasing awareness of the perceived health dangers associated with regular consumption of alcohol – particularly liver disease – along with the nation’s economic troubles.
‘There has also been a real shift in consumption habits: fizzy drinks and fruit juices are taking the place of wine on the French table,’ Plot said.