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November 8, 2012 | 12:30 PM

The Eastern Winery Exposition, a leading wine industry conference and trade show for the Eastern U.S. and Canadian wine industry, announces a contest for the "Best New Idea" introduced by a vineyard or winery in the last year or two.
 

Criteria for the contest is an idea that is both new (introduced in the last two years), and

1) either solves a problem in a better way than by conventional methods, or

2) creates new revenue without cannibalizing existing revenue-generating methods, and without costing more than it generates.
 

The winner will be announced on the EWE website and in a press release, and will receive complimentary conference registration to the show, and will be asked to give a presentation in the "Best New Ideas" seminar on Thursday March 7 sharing the slot with another speaker.
 

To qualify, contestants must have operated a commercial vineyard and/or winery east of the Rockies since January 2012, must have introduced the method or idea within the last 24 months, and must be able to share not only the idea but the metrics of how they determined that it brought new or increased revenues over their previous seasons.
 

To enter, send an e-mail to Conference Manager Richard Leahy at: richard@easternwineryexposition.com by November 15, with a paragraph description specifying the issue or problem, the newly introduced idea, and how it changed the business for the better, using metrics including dollars saved or new revenues generated over costs.
 

The entry must include name of entrant, name of business and e-mail and phone number.

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